Why read when you can play a game about reading instead

I wanted to like Bookchase, but I can't tell how it's unique or different enough from a certain game on pursuing trivia to make it stand out. I also get the feeling that the questions might not all be about books but about general trivia. Make this a chase for some antiquarian books and everyone has to answer different levels of questions on books and libraries. I'm there (probably alone, because who really wants to play a game focused only on books instead of, say, actually sitting down and reading one.) I get the concept, get people interested in reading, but it doesn't seem different enough.